The performance of each page is okay. They each have some decent external links. They have some organic traffic. Some are pretty good. But why dont we integrate the two to generate better content If we did this it would be possible to transform these two mediocre pages into one great page like that delicious cocktail. We recently did this with two articles on the Ahrefs blog sahrefsblogskyscrapertechnique sahrefsblogskyscrapertechniquefail
Both articles are slowly becoming outdated and we decided to combine them into this new guide . We then republished the new article at ahrefsblogskyscrapertechnique and redirected another link here. The results speak for themselves redirect So why is this happening There are Phone Number List two reasons Consolidating authority leak Page Index. When we redirect one article to another we also combine the authority of both articles into one place.
Of course this is useless if the page itself is irrelevant as Google will treat such a redirect as a . This works wonders because the two pages in our example are similar. Better content is born Both articles are of good quality. Theyre just starting to show a little bit of their age. By extracting the best parts of the two articles and combining them we produce better content that deserves greater traffic. Now the only question remains how should we replicate such a strategy right Let me introduce it below. Step Find pages with keyword homogeneity issues have a certain number of external links Keyword homogeneity occurs when two or more pages target the exact same keywords and rank for those keywords.