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These flags include: Duplicate without user-selected canonical: When Google finds two or more pages with duplicate content, but neither page has a canonical tag pointing to the other. Duplicate, Google selects a different canonical than the user: When Google finds two or more pages with duplicate content, then chooses a different canonical page than the one you specified. This is an important flag to review, as Google may not choose the correct page. This will require you to take action to correct it. Alternate page with proper canonical tag: When Google finds a page with a canonical tag, but the target URL is not a valid page.

These should be addressed quickly by DB to Data the canonical tag. Mismatched canonical tags: When Google finds pages with duplicate content but the canonical tags point to different target URLs. Incorrect canonical elements: Google’s flag for incorrectly formatted canonical tags. The pitfall of neglected canonical tags Another common misstep with Enterprise SEO is the “set it and forget it” approach to canonical tags. While canonical tags can serve as guiding beacons for your expansive website, their incorrect application can pave the way for substantial ranking challenges and even deindexing.



Continue to monitor your canonical tags regularly to safeguard your SEO endeavors.  rely on. Business email address Get Search Engine Land in your inbox. See terms. Indexing for enterprise websites Indexing and crawlability are the cornerstones of enterprise SEO. With thousands or even millions of pages, ensuring the right pages are being indexed is key. But, given the size of these sites, tackling the indexing audit can be a beast, and essential pieces may be missed. Efficient indexing deep dives Google Search Console offers a wealth of information about indexing, including data on indexed pages, excluded pages, and crawl errors. This data can be invaluable in identifying issues with indexing.